USLSoccer.com Staff Report
Wednesday, January 20, 2016
Two professional athletes appear in Kia’s latest commercial.
One is four-time NBA Most Valuable Player LeBron James.
The other is… the Rochester Rhinos’ Nate Bourdeau.
“A few months ago, I received a message from a marketing rep for Kia asking if I would be interested in letting them use my tweet for a commercial,” Bourdeau told his former PDL club, the Ocean City Nor’easters. “Once they told me what direction the commercial would be going, I was all in.”
The tweet in question?
There's a thousand percent chance that there's a zero percent chance that LeBron drives a Kia— Nate Bourdeau (@NateBourdeau4) June 5, 2015
The advert recently made its national debut, and somewhat disproved Bourdeau’s hypothesis.
Despite that, Bourdeau is taking the advert in the fun that’s intended, as Liverpool FC owner James gets to highlight his current ride of choice.